01
The brief
Create a distinctive national-team identity that could be reproduced clearly, consistently and without unnecessary production complexity.
Case study | Sustainable identity
Argentine Skateboarding National Team
Creation and design of a sustainable visual identity for the Argentine Skateboarding National Team, developed collaboratively in a graphic laboratory.
- Field
- Visual identity and sustainable design
- Method
- Collaborative graphic laboratory
- Use
- Unrestricted
- Contribution
- Donated by Empiria Global
Primary version
Full-colour identity for principal institutional and sporting applications.
Single-ink version
Reduced-production version designed to preserve recognition with one ink.
02
Sustainable by design
The logo works in full colour and in a single ink. This reduces reproduction requirements and allows one coherent identity to serve print, textile and digital applications.
03
A donated asset
The result was delivered for unrestricted use and donated by Empiria Global, so the identity can continue serving the community without a new design cycle.
Identity standards
A complete identity system
The identity manual defines how the logo remains clear, consistent and economical to reproduce across institutional and sporting settings.
Download the visual identity manual ↓- Structure
- A stable vertical shield whose lower point references the shape of a skateboard.
- Typography
- Rajdhani, set in firm uppercase forms for recognition at local and international scale.
- Colour system
- Pantone 2767 C, Pantone 2995 C and Pantone 465 C, with a full single-ink version.
- Clear space
- A protected area equal to 10% of the logo's total height on every side.
- Minimum size
- 25 mm in print and 100 px in digital applications. A reduced SAS version is specified below those recommended sizes.
- Applications
- Official clothing, social media, signage, events, institutional documents, credentials, patches, medals, shirts and caps.
The identity was conceived through collaborative design, with a system that could retain its character across institutional, sporting and community contexts.
Empiria Global donated the identity for unrestricted use, making it available as a lasting asset for Argentine skateboarding.